![]() ![]() Top sales executive Sarah Personette, the company's chief customer officer, said she had a “great discussion” with Musk on Wednesday and appeared to endorse his Thursday message to advertisers. Despite internal confusion and low morale tied to fears of layoffs or a dismantling of the company's culture and operations, Twitter leaders this week have at least outwardly welcomed Musk's arrival and messaging. Musk is expected to speak to Twitter employees directly Friday if the deal is finalized, according to an internal memo cited in several media outlets. He strolled into the company’s San Francisco headquarters Wednesday carrying a porcelain sink, changed his Twitter profile to “Chief Twit," and tweeted “Entering Twitter HQ - let that sink in!”Įntering Twitter HQ – let that sink in! /D68z4K2wq7- Elon Musk October 26, 2022Īnd overnight the New York Stock Exchange notified investors that it will suspend trading in shares of Twitter before the opening bell Friday in anticipation of the company going private under Musk. If the two sides don’t meet Friday's deadline, the next step could be a November trial that could lead to a judge forcing Musk to complete the deal.īut Musk has been signaling that the deal is going through. It is the latest step in a battle that began in April with Musk signing a deal to acquire Twitter, then tried to back out of it, leading Twitter to sue the Tesla CEO to force him to go through with the acquisition. And I do so with humility, recognizing that failure in pursuing this goal, despite our best efforts, is a very real possibility.”įriday’s deadline to close the deal was ordered by the Delaware Chancery Court in early October. ![]() “I did it to try to help humanity, whom I love. “I didn’t do it to make money,” he said of the pending acquisition. Musk said Twitter should be “warm and welcoming to all” and enable users to choose the experience they want to have. “You do not want a place where consumers just simply are bombarded with things they do not want to hear about, and the platform takes no responsibility,” Yildirim said. The note is a shift from Musk's position that Twitter is unfairly infringing on free speech rights by blocking misinformation or graphic content, said Pinar Yildirim, associate professor of marketing at the University of Pennsylvania’s Wharton School.īut it’s also a realization that having no content moderation is bad for business, putting Twitter at risk of losing advertisers and subscribers, she said. But on Thursday, he assured advertisers he wants Twitter to be “the most respected advertising platform in the world.” Musk has previously expressed distaste for advertising and Twitter’s dependence on it, suggesting more emphasis on other business models such as paid subscriptions that won’t allow big corporations to dictate policy on how social media operates. He continued: “There is currently great danger that social media will splinter into far right wing and far left-wing echo chambers that generate more hate and divide our society.” “The reason I acquired Twitter is because it is important to the future of civilization to have a common digital town square, where a wide range of beliefs can be debated in a healthy manner, without resorting to violence,” Musk wrote in an uncharacteristically long message for the Tesla CEO, who typically projects his thoughts in one-line tweets.ĭear Twitter Advertisers /GMwHmInPAS- Elon Musk October 27, 2022 The message appears aimed at addressing concerns among advertisers - Twitter’s chief source of revenue - that Musk’s plans to promote free speech by cutting back on moderating content will open the floodgates to more online toxicity and drive away users. AP’s earlier story follows below.Įlon Musk attempted to soothe leery Twitter advertisers Thursday, a day before a deadline to close out on his $44 billion acquisition of the social media platform, saying that he is buying the platform to help humanity and doesn’t want it to become a “free-for-all hellscape.” She threatened to schedule a trial if no agreement was reached. The departures come just hours before a deadline set by a Delaware judge to finalize the deal on Friday. Neither person wanted to be identified because of the sensitive nature of the personnel moves. But they said Musk is in charge of the social media platform and has fired CEO Parag Agrawal and the other executives. ![]() The people wouldn’t say if all the paperwork for the deal, originally valued at $44 billion, had been signed or if the deal has closed. (AP) - Elon Musk has taken control of Twitter and ousted the CEO, chief financial officer and the company’s general counsel, two people familiar with the deal said Thursday night. ![]()
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |